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Direct Mail High on the List of Consumers’ Ad Receptiveness

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When it comes to advertising that US consumers are most comfortable receiving, one-quarter would choose direct mail and catalogs. A recent report from LoopMe also found that direct mail helps consumers make the smartest purchasing decisions. In fact, the survey of more than 2,000 US consumers indicates that consumers are most comfortable receiving more traditional… Read More »

The post Direct Mail High on the List of Consumers’ Ad Receptiveness appeared first on Marketing Charts.


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